Know what deserves the next dollar.
Kleerr grades every channel and campaign against the customers and orders behind it, then ranks what to do about it. Each recommendation carries the evidence it came from, so you can disagree with it before you act on it.
Included in KleerrRecommendations with the evidence attached.
Every recommendation names what changed, what it is worth, and which numbers support it. Nothing arrives as a verdict you cannot inspect.
New vs repeat economics
Acquisition cost per genuinely new customer, not a blended average that hides who you paid twice for.
Wasted-spend flags
Surface channels paying to reach buyers who already converted, so you can cut or reallocate.
Spend recommendations
Where a dollar is under- or over-working against verified new-customer revenue.
Ranked, not listed
Findings are ordered by what the evidence supports and what the change is worth.
Every finding ends in a decision.
A chart that shows performance declined is not a recommendation. Kleerr traces the chain underneath it — spend, delivery, traffic, customer, outcome — and says what to do.
Scale and protect
What is producing verified new customers efficiently and deserves more budget or defending.
Cut and reallocate
What is paying for outcomes you would have had anyway, or that your orders do not support.
Recover, fix and test
Demand worth recovering, measurement worth repairing, and changes big enough to be worth a controlled test first.
Three different questions.
- Attribution
- What happened, traced to real orders.
- Budget Allocation
- What deserves attention next, ranked, with the evidence.
- Advanced Measurement
- What would have happened anyway, and what to expect if you change it.
Attribution tells you which orders came from where. MMM tells you what would have happened anyway. Different questions.
Frequently asked questions
Is this forecasting?
Where do the recommendations come from?
Can I see why a recommendation was made?
Does this tell me what a channel would have delivered anyway?
How Kleerr fits together.
Platform
One plan, priced by ad spend
- KleerrFrom $299/mo
Services lead into or run alongside a platform plan.
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